Build A Non-Toxic Makeup Routine

Formulated with nutrient-rich moringa oil and cocoa butter, this balm deeply hydrates while delivering a sheer wash of shimmer and berry-toned color. It avoids synthetic fragrance and petroleum-based ingredients, making it ideal for daily use and essential for healing dry lips.

This mascara uses organic jojoba oil and oat-derived proteins to condition and support lash health, while mineral pigments add volume and definition. It is ideal for bold lashes without irritation or the heaviness that can come from conventional mascara. Available in black.

Crafted with organic jojoba oil and mineral pigments, this high-performance, refillable lipstick delivers rich, buildable color while supporting lip health, with micro hyaluronic acid to hydrate, repair, and plump. It leaves out silicones, synthetic fragrance, and petroleum, making it a polished option for both everyday and elevated looks. Available in multiple pink and red shades.

This 100% natural multi-use face pigment is made with certified organic oils like jojoba oil, coconut oil, and mineral pigments to nourish skin while adding buildable color. Available in 12 colorful shades from a light shimmer to a deep bronze, it skips synthetic fragrance, silicones, parabens, PEGs, and petroleum-based ingredients for a truly non-toxic makeup option.

This crayon-style, lightweight conditioning lip oil uses organic jojoba oil, beeswax, and carnauba wax to hydrate, plump, and soften lips. It avoids synthetic fragrance and harsh fillers, with ingredients that make it more skincare than makeup. The texture is silky and it’s available in 10 buildable shades of red, pink, and brown.

This multitasking tint uses castor oil, carnauba wax, organic herb extracts, and mineral pigments to nourish skin while adding a healthy, shimmer-free flush. Available in four shades, it’s a great option for cheeks, eyes and lips alike, with a non-comedogenic formula that won’t cause breakouts. The subtle, natural finish blends beautifully for a no-makeup makeup look.

This botanical stain blends alkanet root, sunflower oil, and rose geranium essential oil for a soft, buildable tint made with plant-derived ingredients. It works just as well on cheeks as blush as it does on lips and has an earthy, lightly herbal scent that fades quickly after application.

This colored brow gel uses green tea fiber, seaweed powder, provitamin B5, and vitamin E to naturally add shape, fullness and hold without synthetic fragrance, alcohol, and harsh preservatives. We love it for its soft, flexible brow definition that lasts all day.

Made with antioxidant-rich ingredients and nourishing butters like cocoa, mango, and cupuaçua, this lipstick softens lips while delivering bold, long-lasting color. Available in multiple shades of pink and red, it is ideal for sensitive skin and feels conditioning and comfortable throughout the day.

This nourishing and long-wearing gloss is made with organic coconut oil and Vitamin E to hydrate and create shine without stickiness. It is comfortable enough for all-day wear and available in multiple rich shades, including clear. There’s no parabens or microplastics hiding in the formula, making it a safe option.

This all natural eyeliner uses castor oil, organic coconut oil, and carnauba wax for smooth, tug-free application while supporting eyelash health. It works well for daily definition without irritating sensitive eyes. Available in black and brown shades.

This lash-lengthening and volumizing formula features nourishing oils and mineral pigments for definition without clumping or irritation. We like it for clean, natural-looking lashes that do not flake or sting. Available in black and dark brown.

This palette uses mineral pigments and plant extracts to deliver 3 rich eyeshadow colors without irritation. It leaves out synthetic dyes, talc, and fragrance, with shades that apply smoothly and blend easily. It is a versatile option for everyday looks and sensitive eyes. Available in Original, with matte bark, matte flesh, and iced mocha pigments, and Date Night, with a berry hued palette.

A non-toxic, multi-use bronzer that adds natural warmth and a subtle glow. Made to enhance skin with organic oils and extracts and simple, non-irritating ingredients, the formula blends easily for bronzing, contouring, or highlighting.

A naturally formulated, good-for-skin pressed blush made with mineral pigments and botanicals for soft, buildable color. The smooth formula blends seamlessly and wears comfortably throughout the day. Available in four flattering shades, it’s a gentle option for sensitive or reactive skin.

This moisturizing tint blends organic avocado oil, coconut oil, and jojoba oil for hydration with a sheer pop of color. It is free from synthetic fragrance, parabens, and petroleum-based ingredients, making it an easy everyday staple. Ranging from reds to purples and browns, we love 8 of the 9 moisturizing shades of this luxe tint (the shade Desire uses Red 40, which we recommend avoiding). 

This creamy concealer is made with organic coconut oil, beeswax, and mineral pigments to hydrate and repair skin while providing weightless coverage. It skips silicones, talc, and synthetic fragrance, making it ideal for under-eyes or spot concealing sensitive skin. Available in more than 10 shades, the natural finish blends seamlessly for everyday wear.

A nourishing cream foundation available in more than 20 shades, made with organic skin superfoods and certified organic oils to hydrate, soothe, and protect skin from the elements while providing light-to-medium, weightless coverage. Ideal for all skin types, it provides a dewy, balanced finish while supporting long-term skin health.

A creamy, full-coverage concealer made with antioxidant-rich fruit pigments and soothing botanicals like chamomile and rosehip oil. It blends easily to brighten under-eyes and conceal blemishes with a satin finish and no caking, and it’s comfortable enough for all-day wear. Available in six water-, sweat- and oil-resistant shades.